Livestock.com.au offers producers the ability to sell or buy single lots at auction, online, in a real-time, secure way, with payments held in trust until a successful delivery is completed.

 

Livestock.com.au spokesperson Chris Howie said the platform was designed to provide market access to vendors who want flexibility and control in the sale of each individual animal.

 

“Livestock.com.au is a simple solution for producers wanting to sell single high-end animals or genetics, or those who may not have sufficient scale to run their own auction,” Mr. Howie said.

 

“The vendor has full control of their sale, from listing through to delivery, and they have the ability to set a minimum price and a buy-now function on their animal,” he said.

 

“Buyers can browse listings on the site free-of-charge, and can bid on animals at a time and place that suits them."

 

“This method of sale has expanded rapidly in the United States and Europe and so the opportunity to offer a similar option to Australian producers is truly exciting."

 

“A large network of people are already going online to search for livestock, so now to have the ability to buy and pay for individual stock and genetics online is a great step for the industry.”